JCB International partners with NPCI to launch RuPay JCB Global Cards

NPCI and JCB International together with Indian banks, announced the launch of RuPay JCB Global Cards, which can be used at RuPay card accepting points in India and JCB card accepting points outside India for both POS and ATM.

The launch event took place at Mumbai on Monday, 22nd July 2019 in the presence of :

H.E, Kenji Hiramatsu,  Ambassador Extraordinary and Plenipotentiary of Japan to India,

Mr. Biswamohan Mahapatra, Chairman, NPCI,

Mr. Dilip Asbe, MD & CEO, NPCI,

Ms. Praveena Rai, COO, NPCI,

Mr. Ichiro Hamakawa, Chairman & CEO, JCB,

Mr. Kimihisa Imada, President and COO, JCB International





RuPay Travel Tales with Harsha Bhogle

RuPay Travel Tales London edition is a campaign focused on celebrating RuPay’s usage in Internationals markets, using stories combining the magic that Harsha Bhogle brings with his unparalleled love for cricket, food and travel.

In the first video with Harsha, we explore the street food of London captivating the English essence along with the beauty of the country.

In the second video which has been released, we bring to you the beautiful story of tasting food which reminds us of home, set against the backdrop of dining.

In the 3rd video it’s time for some retail therapy in London. Watch him explore some of London’s finest stores.

In the 4th video, Harsh explores London for its world- renowned architecture; from old to new, traditional to contemporary, and many more styles in between.

NPCI 2.0- The strategy towards Run- Grow-Transform